Packed with top brands
There are also many beauty spots
Ginza 4-chome intersection area

The Ginza 4-chome intersection area, which is bustling with people all day long, is packed with flagship shops of top brands and department stores. It's also a beauty spot. Cosmetics counters and drugstores in department stores are a bit overwhelmed by the lining up of inbound tourists, but this is a beauty spot where you can relax and try out cosmetics and the latest beauty equipment on your way home from work or while shopping. Of course there is. I crossed Harumi Street from the Ginza 4-chome intersection and went to the 5-chome area.

A relaxing space
Find your favorites
albion dresser

Enter one alley from Harumi Street. The name of that street is West Fifth Avenue. The pure white, elegant building that catches your eye is ``ALBION DRESSER Ginza Store.'' This is a select cosmetics shop operated by Albion. When you think of Albion, many people probably think of the long-selling lotion ``Medicated Skin Conditioner Essential,'' which is popularly known as Skicon and is celebrating its 45th anniversary. Of course, it is also very popular at Albion Dresser Ginza store. True to the concept of ``beauty free'', you can pick up any product you like and try it all out.

When you go up to the second floor, you will find yourself in a space with a relaxing atmosphere. Light pours in through the large windows, making it so relaxing and comfortable that you can't believe it's in the center of Ginza. You can consult about your skin while relaxing as if you were invited into your living room. We also provide counseling to measure moisture and oil content and check the condition of your skin.After hearing about your skin concerns and desired skin condition, we will suggest care methods and skin care items. After the consultation, you will receive a lecture on skin care and try out the items you are interested in or recommended. At this time, when I use the beauty mist, I feel as if I am receiving a beauty treatment. It is said to be very popular because you can instantly feel beautiful skin on the spot.

On the second floor, there is also a service called ``Self-Fish Dresser'' (30 yen for 500 minutes per make-up session). Some people stop by and apply a full make-up before going out because they can try out recommended makeup cosmetics at their leisure. They also hold small-group workshops, and it's always fun to have something new to talk about. We recommend ``Albion Dresser Ginza Store'' to people who want to consult with a beauty counselor in a leisurely manner, people who want to freely try out products to find their favorites, and people who are highly interested in beauty and health.

In a salon-like space
Experience the “now” beauty appliances
Learn about the power of Panasonic Beauty

``Panasonic Beauty SALON Ginza,'' located on Miyuki Street, is a ``self-esthetics entrance'' where you can freely try out Panasonic Beauty's beauty appliances. No reservations are required on the first and second floors, where you can try out the latest beauty appliances. Many of the guests who visit this place do a lot of research on the internet beforehand, and then want to try it out before making a purchase. That's why they have a strict eye for looking at products. For this reason, we have staff with extensive experience in the beauty industry, and we work hard to provide detailed instructions on how to use our products.

The second floor is the floor where you can try out face beauty products and hair care products from the "Panasonic Beauty PREMIUM" series, which can only be purchased on the official website and in limited stores. Skin care and makeup cosmetics are available, so it's nice to be able to remove your makeup and try them out to see how effective the products are. It's a popular spot, with guests arriving as soon as it opens, trying it out during their lunch break, and getting busy in the evenings and evenings after returning from work. Recently, a Taiwanese influencer featured "Panasonic Beauty PREMIUM" on social media, which sparked its popularity and led to an increase in the number of overseas guests, a phenomenon unique to Ginza, which is bustling with inbound tourists.

The third floor is a reservation-only floor where the ``Premium Self-Esthetic Course'' (60 minutes including counseling, free of charge, available to prospective purchasers) is held. First, check your skin using Panasonic's proprietary "Snow Beauty Mirror." Using face recognition and image processing technology used in surveillance cameras and high-resolution sensors used in digital cameras, it is possible to determine the current condition of your skin in five areas: spots, wrinkles, pores, transparency, and fine lines. thing. Its precision is such that you can clearly see existing stains and future stains. Based on the results, the beauty artist will give advice and introduce the most suitable products and trial courses. Since this is a reservation-only floor, you can fully experience self-esthetics while receiving a detailed lecture on how to use it without worrying about people watching you. Things that I couldn't understand using my own method became clearer, and I was visibly surprised by the appearance on my own face.

Beauty brand flagship stores can be found in every major city in the world. However, I don't think there are many cities where there are so many antenna-like shops that offer detailed services, the latest equipment, and disseminate information. Ginza is truly a city of beauty spots. It is a city that makes visitors feel beautiful.

ALBION DRESSER Ginza store
(Albion Dresser Ginza store)
15-XNUMX-XNUMX Ginza, Chuo-ku, Tokyo
Business hours Weekdays 11:30-20:30, Sundays and holidays 11:30-19:30
http://www.albiondresser.com

Panasonic Beauty SALON Ginza
(Panasonic Beauty Salon Ginza)
Audio Ginza Building, 5-5-9 Ginza, Chuo-ku, Tokyo
Business hours 11: 00 to 20: 00
https://panasonic.jp/beauty/salon.html

From Ginza 4-chome to Ginza 8-chome
Latest address of beauty spot
◆FANCL Ginza Square
FANCL Ginza Square is a 10-story building filled with FANCL beauty products on every floor. The store has a comprehensive range of cosmetics, supplements, food, and more. We also hold special campaigns and events, so be sure to check out our website.
https://www.fancl.jp/ginza-square/index.html

◆Ginza Six
It is characterized by containing stores of famous domestic and international cosmetics manufacturers, a cafe, and exercise and beauty salons. This is the only ``Sook'' in the world that has a treatment room. You can thoroughly receive Sook's unique facial muscle massage.
https://ginza6.tokyo/

◆Beauty U (Medicine Matsumotokiyoshi Ginza Chuo-dori store)
Matsumoto Kiyoshi's new business format has the concept of improving the beauty and health of working women. The first floor is Matsukiyo's first cosmetics-only floor. A popular service called ``10minutes'' that allows you to receive make-up and other services for free for 10 minutes.
https://www.matsukiyo.co.jp/mkc/beautyU/

Visit Ginza and beauty spots (Part 1)