In February 2021, the book I produced, Tadashi Yasuda's ``Super First Class Strong Luck'' (Poplar Publishing), was published. Speaking of Tadashi Yasuda, many people probably know his name as a best-selling author whose 2 publication ``Cho-chi-no-chi no Chitazukaiki'' (Bunkyosha) has sold a total of 2015 copies.

He is the representative of Pan Nations Consulting Group Co., Ltd., which provides training and consulting mainly to major companies, is also a visiting professor at Waseda University Global Education Center, and is a person who holds several titles as a writer of business books and self-help books. It is. He has generously published in numerous books the business skills and methods of building relationships that he has learned from his own experiences.

Tadashi Yasuda and I have been friends for 15 years. What I felt when I met him was that he might be the luckiest person in Japan. Where does this luck come from? My thought that many people, including myself, would like to know this is what led me to publish this book, ``Strong Fortune.''

When I proposed it to Yasuda, he immediately agreed, and over the course of about two years, we had many discussions and gradually took shape. Yasuda has the ability to talk logically, have fun, and attract people, so much so that he has even published a book called Chatting Skills. Yasuda and I's meetings were always very lively, with many ideas going back and forth, so I'm sure the editor who was present had a hard time summarizing them.

Anyone can become lucky. What should we do to achieve this?

When we think of "luck," we generally think of it as something spiritual. For example, many people imagine things like luck falling from the sky that they cannot control, such as the day when they go golfing, it's sunny, the traffic lights change as soon as they arrive at an intersection, or they win the lottery.

However, Yasuda says, ``Strong luck is something you can control, and you can make your luck stronger on your own.However, in order to do that, you must first have a firm grasp on your dreams and goals, and know your strengths.'' Taking action at the top will lead to success and greater luck."

When you know your strengths, you can see what you need to do

I myself have had the experience of feeling like I gained great luck from my own strengths. This happened when I was transferred from Fuji Television to Fusosha and was suddenly appointed editor-in-chief, even though I had no editing experience. Normally, one would get the position of editor-in-chief after gaining editing experience, but at the time I was worried that it would be impossible for someone with no editing experience to take on the role of editor-in-chief. What can I do? What can only I do? It really gave me an opportunity to think about my strengths.

After thinking about it, I came to the conclusion that I was the only person here who had worked at a television station. That's when I came up with the idea of ​​turning the TV drama into a book. Thirty years ago, the TV drama ``Nobody Loves Me Anymore'' was made into a book, and it became a huge hit, selling 30 copies. It is an undeniable fact that this achievement has increased the trust in me within the company, and above all, it has led to a great deal of self-confidence.

At that time, I hadn't met Yasuda yet, but because of this experience, I learned what Yasuda always said was my strength! I can understand the meaning and importance of.
``Everyone has strengths. No, people who say I don't have any strengths are often praised for their strengths. That may be your strength. Know your strengths.'' By honing those skills, you will find a place where you can make the most of yourself, and that will also be a shortcut to your dreams,'' says Yasuda. Yasuda learned this from his own experiences and from the many successful people he has met.

Everyone, including me, sometimes feels anxious about the future or loses confidence in themselves. This is especially true in an unstable society like our current one. By knowing yourself and making small efforts, you can definitely improve your luck, and the path will open up from there. Tadashi Yasuda is sending encouragement to us through this book.

(Titles omitted)

“Superlative Strong Luck” Published by Poplar Publishing

The successful people Tadashi Yasuda has met have one thing in common: the strength of ``luck.'' A book in which a communication professional explains the thinking and behavior patterns of lucky people.
Written by Tadashi Yasuda 246 pages

Tadashi Yasuda

Representative Director, Pan Nations Consulting Group Visiting Professor, Global Education Center, Waseda University
Born in Miyagi in 1953. Since 1990, he has been active as a lecturer and consultant in business communication such as logical communication, presentations, interpersonal coaching, and negotiation, including English training for corporations. He has provided training at 1700 companies, mainly major companies, and has a track record of instructing over 1000 general employees and executives. He also teaches at the University of Tokyo, Waseda University, and Kyoto University. His major books include ``Super First Class Chatting Skills'' (Bunkyosha) and ``Learn English the Indian way!'' ” (Diamond Publishing), “Super First Class Strong Fortune” (Poplar Publishing), and many others.