More moist than the palm of your hand
Cultivate beautiful skin
Cosmetic cotton skin care
After taking a tour of the factory in Hiroshima, the birthplace of Shiseido's cosmetic cotton, and learning about the process by which cotton is made, I returned to my daily routine and immediately tried incorporating it into my daily skin care routine. When you soak a cotton pad in lotion and gently spread it over your skin, it glides smoothly over your skin, leaving a pleasant sensation. Just by stroking your skin with cotton, you can feel that your skin is plump and moisturized. But why cotton? I want to know more about the difference between hand-pressed skin care and skin care.
Cosmetic cotton first produced in 1962, stored at Sanyo Corporation in Hiroshima. Over 50 years, cotton has undergone amazing evolution.
Why cotton?
Taking advantage of moisture absorption and release properties
Realize smart skin care
Many people think that even with hand-press skin care, moisture reaches the skin. In fact, many lotions come with instructions that tell you to apply the product to the palm of your hand and apply it to your face. Also, if you use cotton, won't the lotion soak into the cotton itself and cause loss? Some people may be thinking that. However, if you want to take your skin care to the next level, it has become clear that it makes more sense to use high-quality cotton.
Shiseido's cosmetic cotton is made with dozens of layers. ``The Ginza His Superior Cotton'' is said to be made of 36 layers of ultra-thin cotton. The multiple layers of cotton absorb the lotion and release it into the skin. Additionally, the smooth cotton surface delivers lotion evenly and evenly to your skin. Surprisingly, even when applying lotion to the skin with the palm of the hand, it is not evenly applied. If you want to apply lotion evenly and reliably to your skin, skin care using cotton is best.
give/take away
Authentic for different purposes
The Ginza's two cottons
Many of Shiseido's cosmetics recommend applying to the skin using cotton, but the most noteworthy is ``The Ginza Superior Cotton,'' which is used only to blend lotions and emulsions into the skin. This is ``The Ginza Refining Cotton,'' which is specially made for wiping. The idea is to use cotton that matches the characteristics of the cosmetics being used.
The gentle pink ``Superior Cotton'' is a blend of three types of cotton, including Giza cotton from Egypt, and is soft and gentle on the skin. It has excellent absorption and release properties, and efficiently delivers lotion and emulsion to the skin. The key point is that it is gentle on the skin, soft, and highly durable. The cotton glides on your skin, and no matter how many times you run it back and forth, it doesn't sag or fluff. ``Refining Cotton'' not only has excellent absorbency and release properties, but also contains the finest silk on the cotton surface. Silk fibers entangle unnecessary stratum corneum on the skin's surface, bringing radiance to the skin.
From the right in the photo: "The Ginza Energizing Lotion" (18,000 yen), "The Ginza Moisturizing Emulsion" (20,000 yen), and "The Ginza Superior Cotton" (400 yen), which is compatible with lotion and emulsion.
``The Ginza Refining Cotton'' (400 yen) is famous for its white cotton. I would like to use it in conjunction with The Ginza Clarifying Lotion (12,000 yen), a wiping lotion that removes dead skin cells that cause dullness. All tax excluded.
Perfected the feel of the skin
4 sensations
Yu/Rare/Rin/Silk
There are individual differences in skin sensation, and preferences vary. Shiseido recommends using cotton that matches the type of cosmetic product, such as lotion or emulsion, but they focused on the skin's preference and created a lineup of cotton with four different textures. It's "THE COTTON". "Excellent" means fluffy and soft to the touch. "Rare" stands out for its smoothness and elasticity. ``Rin'' has been praised for its softness and firm feel, glides smoothly on the skin, and does not get stuck, making it popular among people who prefer skin care with a wipe-off lotion. The most popular is "silk". The reason for this is that it contains a high amount of silk, so it literally feels as smooth as silk on your skin.
The characteristic of ``THE COTTON'' is that it is individually wrapped. This is to keep the natural humidity contained in cotton constant and prevent it from changing shape. Also suitable as a gift. ``THE COTTON Collection'' (1,500 yen) includes all four types (excluding tax).
People who want to start using cotton
People who want to master more
There is a cotton that matches each.
``Beauty Up Cotton'' is recommended for people who are new to skin care using cotton. The cotton is made of cotton that does not spread the lotion or emulsion that it contains too much on the cotton and does not leave it behind inside the cotton, so it is a must-try cotton for those who are hesitant about leaving lotion on the cotton.
``Beauty Up Cotton'' (324 yen excluding tax) comes in a fun box with pop colors.
``Benefique Cotton'' was developed not only for application but also for lotion packs and emulsion packs, and is popular among advanced users who want to master the art of using cotton. Using a cotton pack means using more lotion or emulsion than when applying it normally, so we pursued better absorption and release properties. It also features a two-tone color of orange and white. It is designed so that you can gently peel it off with your fingertips to make it into two pieces, and then apply it as a cotton pack. It is a cotton that has been loved by advanced cotton users for a long time.
``Benefique Cotton'' (700 yen, tax excluded) is characterized by its fluffy and soft feel.
The reason why it is designed to be easily split into two pieces is to make it easier to pack with cotton.
New
For “Clé de Peau Beauté”
"Le Coton" reborn
``Clé de Peau Beauté'' is new this summer. With the release of Le Serum, a beauty serum that enhances the potential of the skin, it is already attracting attention from people with high beauty sensitivities. Of course, the special cotton "Le Coton" that is essential to "Clé de Peau Beauté" has also been further upgraded. Made with mature, first-picked long-staple cotton, it is gentle on the skin. The surface that comes in contact with the skin is made of plenty of silk, giving it a smooth feel and the ability to release lotions and emulsions onto the skin. It can be said that the charm of using ``Clé de Peau Beauté'' is brought out even more by ``Le Coton.''
New lineup of "Clé de Peau Beauté". From the left in the photo: ``Lotion Idro'' (11,500 yen), ``Le Coton'' (900 yen), ``Emulsion Protecturis'' (11,000 yen), and ``Emulsion Antisive'' (14,000 yen). (All tax excluded)
"Le Coton" is embossed with the "Clé de Peau Beauté" mark. Because the surface is made of high-quality silk for clothing, the cotton itself has a shine.
with simple techniques
To get closer to beauty
Basic knowledge of using cotton
So how should you actually use it? The basic technique for using cotton is ``using two fingers,'' which greatly enhances the potential of cosmetics with a simple technique. Place the cotton on your middle and ring fingers and pinch it firmly between your index and pinky fingers. It is most effective to apply lotion or milky lotion onto your fingers in a vertical direction little by little.
This way of holding it is basic. It hits the skin surface firmly and is gentle and gentle on the skin.
You can apply the lotion without wasting anything by soaking the lotion vertically between your fingers between cotton pads.
The more I learn about Shiseido, the more I am moved by Shiseido's passion for cotton. This relentless pursuit is also a commitment for women who do not compromise on beauty. Japanese women's skin instantly understands the subtle differences in the feel of cotton, such as the softness, smoothness, stiffness, and elasticity when it is placed on the skin. Subtle sensations elicit feelings of comfort and trigger actions that make us want to continue this skin care routine every day. Along with this chain of beauty, Shiseido's cotton will continue to be refined.
The Ginza https://www.theginza.co.jp/
The Ginza Special Cotton https://www.cotton.theginza.co.jp/
Interview cooperation
Sanyo Corporation Co., Ltd.
Into the world of premium cotton that Japan is proud of (Part 1)
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The world of premium cotton that Japan is proud of
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