Jo Malone London, a British fragrance lifestyle brand, will hold a limited-time pop-up event called "Fun and Games" to celebrate the holiday season in the "O" F3B space on the third basement floor of the main building of Omotesando Hills from Saturday, December 13th to Thursday, December 25th, 2025.

The star scent of this year's holiday collection is Sandalwood & Spiced Apricot Cologne, which combines the freshness of cardamom with the warmth of sandalwood and mellow vanilla. The smooth apricot is complemented by woody notes, creating a playful and uplifting fragrance that is characteristic of the UK.

The venue will feature a wide selection of popular colognes and home fragrances, including limited-edition holiday gift collections. There will also be pop-up-exclusive game content and a photo booth. The venue will be filled with ideas that will allow you to experience the joy of the holiday season along with the scents.

Special benefits will also be available for visitors. Those who make a reservation in advance will receive a limited-edition Christmas gift in limited quantities. There will also be special benefits depending on the purchase amount, with purchases of 18,500 yen or more receiving a 1.5mL cologne, and purchases of 25,000 yen or more receiving a 9mL cologne. Furthermore, if you purchase 100mL of the Christmas limited edition cologne, you will receive it in a special holiday box. As both are limited in quantity, it is recommended that you come early.

Additionally, Jo Malone London stores nationwide will be distributing limited-edition Trump-themed stickers to customers who purchase the Christmas collection. Furthermore, by posting photos and videos taken at the venue to social media, customers will be able to participate in games on the spot and have a chance to win luxurious prizes. A photo contest with the chance to win Jo Malone London products will also be held at the same time, further adding to the holiday spirit.

A Christmas installation that embodies the brand's worldview will be set up at the entrance of Omotesando Hills, the venue for the event. This special pop-up will transport you to a fantastical winter tale, allowing you to enjoy choosing a heart-warming holiday gift.

Jo Malone London “Fun and Games” Pop-up Event
【Period: Saturday, December 13th, 2025 to Thursday, December 25th, 2025
【Hours: 11:00-21:00 (until 20:00 on the final day, the 25th) *Last admission 30 minutes before
【Venue: Omotesando Hills Main Building B3F Space O (4-12-10 Jingumae, Shibuya-ku, Tokyo)
【Admission: Free / Advance reservation required
*Entry on the day is possible. However, you may have to wait depending on the crowding situation.